High Caffeine. No Afternoon Crash.100% Coorg Robusta. Zero chicory.
Buy chicory-free Coorg instant Robusta coffee online in India
Designed for the 3 PM slump. Spray-drying locks in Robusta's naturally high caffeine for a precise dose every time.
100% Pure Spray-Dried Robusta — higher caffeine, consistent dose, no crash
Phase 2 of the Protocol
4g + hot water + 30 seconds. Avoid after 5 PM if you are caffeine-sensitive.
₹699
₹998
Save 30%Just ₹14 per cup· 50 cups total· 200g
Small batch roasted in Coorg, Karnataka. Once this batch sells, the next is 3–4 weeks out.
How to use
Precise afternoon dose.
PM · Robusta Instant
Best between 2–5 PM
- 1.Add 4g (1 level tsp) to your cup
- 2.Pour 150–180ml hot water (85–95°C)
- 3.Stir for 10 seconds — fully dissolved
- 4.Avoid after 5 PM if caffeine-sensitive
Product Facts
- Brand
- Roots and Richness
- Product
- PM Protocol — Spray-Dried Coorg Robusta instant coffee
- Origin
- Coorg (Kodagu), Karnataka, India — single-origin estate
- Servings
- 25 cups at 4g per cup
- Chicory
- Zero. 100% pure coffee, no fillers, no additives
- Preparation
- 4g + 150–180ml hot water (85–95°C) + 10 seconds stir
What customers say
"The 3 PM one is the reason I ordered again. I usually hit a wall around 2:30 and just push through. This actually helps without making me feel wired at 10 PM."
Vivek S.
Marketing Consultant
"Works exactly as described. Hits harder than my usual afternoon coffee without the jittery crash later. Packaging is nice too, feels premium."
Rohan S.
Financial Analyst
"I was doubtful about a dedicated afternoon coffee but it actually makes a difference. Consistent dose every single time."
Ananya R.
Product Manager
Small Batch Roasted — Limited to 100 Units
₹998
₹699
₹14 per cup · 50 cups total
Spray-Dried Robusta · 200g · Coorg origin · Zero chicory
vs ₹80–120 per cup at a café · or ₹6/cup for chicory-loaded alternatives
Small batch roasted in Coorg, Karnataka. Once this batch sells, the next is 3–4 weeks out.
7-Day Full Refund Guarantee
Not what you expected? Email us within 7 days of delivery. Full refund, no questions.
Free shipping included · Premium instant, not a compromise
Common questions
Common questions about the PM Protocol chicory-free instant coffee
Does the PM Protocol contain chicory?
No. Roots and Richness enforces a strict zero-chicory, zero-additive policy. The ingredient list reads: coffee. Nothing else. Most Indian instant coffee brands blend 20–40% chicory to reduce costs. The PM Robusta pouch is 100% single-origin Coorg coffee.
Will it keep me awake at night?
Not if used in the right window. The PM Robusta is designed for 2–5 PM, when your cortisol naturally dips and you need a precise caffeine dose to maintain output. Robusta's caffeine has a half-life of roughly 5–6 hours, so a 3 PM cup clears your system well before midnight. We recommend avoiding it after 5 PM if you're caffeine-sensitive.
Why Robusta for the afternoon?
Robusta has nearly double the caffeine of Arabica — exactly what a 3 PM slump needs. It's spray-dried to lock in that higher caffeine concentration for a consistent, precise dose every time.
How many cups does one pouch make?
25 cups per 100g pouch. Each serving uses 4g (one level teaspoon) in 150–180ml of hot water at 85–95°C. No equipment or grinder needed.
What is the return policy?
7-day refund guarantee. Contact support@rootsandrichness.in or +91 9900606404 within 7 days of delivery.